{"id":506,"date":"2022-06-29T21:54:36","date_gmt":"2022-06-29T21:54:36","guid":{"rendered":"https:\/\/townsvillewebsiteseo.com\/seo\/?page_id=506"},"modified":"2022-07-03T04:27:34","modified_gmt":"2022-07-03T04:27:34","slug":"copywriting-townsville-framework","status":"publish","type":"page","link":"https:\/\/townsvillewebsiteseo.com\/seo\/copywriting-townsville-framework\/","title":{"rendered":"Copywriting Townsville Framework"},"content":{"rendered":"\n\n\n\n

Copywriting\nTownsville Framework<\/strong>
<\/h1>\n\n\n

(My\n6 Step Strategy For Creating New Business Online!)
<\/h2>\n\n\n

Presented by Matthew Bulat<\/o:p><\/h4>\n\n\n\n

Let me tell you a quick story\u2026<\/strong>
<\/p>\n\n\n

\u00b7       \n<\/span><\/span>There I was, a operations manager trying to make impact online.<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>The thing is, at the time I was becoming an online authority.<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>The big problem was that trying to sell an eBook without\ntraffic. That meant poor eBook sales, which little side income.<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>Then, as if by chance, something amazing happened…<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>I created lots of online content to create the traffic about\ncontent ads could earn more than book sales!<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>Instantly it became crystal clear to me how to traffic\nquantity is proportional to keyword ranking volume and content quantity,\nbecause I saw you can control business growth with keywords and content.<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>My plan was to start review the keywords that were ranking\nand expand around those topics.<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>So I started methodically create content in clusters around\nseveral topics. But we didn\u2019t stop there.<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>We then share the new content on several social media\nchannels.<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>After that, we build backlinks to the new content.<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>Building on that success, we decided to create a Business\nWebsite Development Process that can work for others.<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>We call it \u201cCopywriting Townsville Framework<\/b>\u201d.<\/o:p><\/span><\/p>

\u00b7       \n<\/span><\/span>With Copywriting Townsville Framework the original\nwebsite has now provided content to over 8.1 Million people!<\/b><\/o:p><\/span><\/p>

\nAnd that’s why I’m so excited to share this with\nyou so you can get these types of results too!<\/span>
<\/p>\n\n\n\n

Big Picture Strategy For Creating New Business Online:<\/h2>\n\n\n\nKeywords And Competition<\/strong>\n\n\nYour Keywords<\/strong>\n\n\nKeyword Content<\/strong>\n\n\nContent Sharing<\/strong>\n\n\nGoogle Index And Rank<\/strong>\n\n\nPerformance Analytics<\/strong>\n\n\n\n\n

Keywords And Competition<\/h3>\n\n\n\nList the keywords your customers use to describe your business and products\/services\n\n\nKeyword Research all the phrases used in your industry\n\n\nReview your closest competitors in terms of content they create\n\n\nCustomer Segment Research Tool\n\n\n12 Townsville Industries  – Keywords, Top 10 Competition…\n\n\nKeyword Research Domination For Website Owners\n\n\nTop 10 Competition Analysis for Competitive Advantage\n\n\n\n\n

Your Keywords<\/h3>\n\n\n\nShortlist the keyword research to phrases that relate to your business products and services\n\n\nGoogle each phrase and see who is in the top 10 rankings<\/strong>\n\n\nCheck to see if the keyword is present in the title and description of all 10 rankings. This indicates high competition.\n\n\nNote the content types showing up in the top 10. e.g. Video, images, FAQ, ads, web page styles…\n\n\nMake a shorter keyword list where you feel you can create top 10 worthy content.\n\n\nNew websites can gain better rankings using 3, 4, 5 word keyword phrases<\/strong>.\n\n\nEstablished website can then target 2 word keyword phrases.\n\n\nSemrush keyword analysis sample results\n\n\n\n\n

Keyword Content<\/h3>\n\n\n\nConsider the content needed for the whole customer journey. Awareness, Interest, Consideration, Evaluation, Purchase.<\/strong>\n\n\nE.g. Keyword in ad, keyword in article, keyword in sales page.\n\n\nYou may need several ads and articles to cater for each customer segment.\n\n\nKeyword should appear in the web page URL, title, meta description, H1 heading, first paragraph and image description.\n\n\nSynonyms should also be included which can help with ranking for more words.\n\n\nPersuasive copywriting is needed for higher sales conversions.\n\n\nSecrets of Customer Value Journey – Gain Customers\n\n\nTypes of Copywriting Decoded: How to Select for Business Growth\n\n\nCopywriting Business Growth For Website Owners\n\n\n\n\n

Content Sharing<\/h3>\n\n\n\nNew articles can be shared on social media where your customer segments are found.<\/strong>\n\n\nNew articles can be linked from your email list<\/strong> newsletters.\n\n\nExternal articles can be written to link to your website. e.g. LinkedIn and Medium articles.\n\n\nPress Releases can be used to quickly raise business brand awareness\n\n\nSecrets Of Press Release How To Boost Your Online Presence Fast\n\n\n100k Shoutout Campaign Workshop\n\n\n\n\n

Google Index And Rank<\/h3>\n\n\n\nConfirm your domain name<\/strong> is registered with Google Search Console and Bing Webmaster Tools<\/strong>.\n\n\nConfirm your sitemap XML files<\/strong> are registered with Google Search Console and Bing Webmaster Tools.\n\n\nNew content will add a line entry to the sitemap file which get picked up by the search engines.\n\n\nSearch engines will take a few days to check the web page quality and then index it.\n\n\nThe web page can now appear in Search Engine results<\/strong>. \n\n\nSearch Engine rankings are improved with Internal and External links to the new page.\n\n\nAllow 1 month for web page rankings to improve. The goal is initially a top 10 result<\/strong>.\n\n\n\n\n

Performance Analytics<\/h3>\n\n\n\nTrack the website performance<\/b> with Google Analytics. \n\n\nSee website and web page performance like page views, users, traffic sources, goal pages reached…\n\n\nAd platforms can also be tracked for performance. \n\n\nEcommerce \/ Sales Funnel platforms can track orders and sales. \n\n\n\n\n

Examples Of This Framework In Action:<\/h3>\n\n\n\nRecently this framework was used with Consultancy Done Differently which now has over 600+ page views per month in its first year of operation.\n\n\n\n\n

Conclusion \/ Final Thoughts:<\/h3>\n\n\n\nThere are 3.3 Million Townsville search phrases<\/strong> used every month.\n\n\nThere are 5 Billion Google Searches<\/strong> performed per day.\n\n\nBuild your market share with keywords and content<\/b>\n\n\n\n\n

Next Steps:<\/h3>\n\n\n\nTime to scale your business<\/strong> with keyword research and persuasive copywriting<\/strong>.\n\n\nShare the content with your ideal clients for more business<\/strong>.\n\n\n\n\n\n

New Customer Secrets Workbook PDF <\/p>\n\n\n

– Define your Customer Segment<\/strong> in detail. Refine your Product Market Fit. Identify your Seed Keywords<\/strong>. Name your Customer Channels.<\/strong><\/p>\n\n\n\n\n\n

Website Analysis to measure your existing online business authority and ranking keywords<\/p>\n\n\n

List your closest competitors<\/strong> with similar keywords to yours<\/p>\n\n\n

Identify the 100’s and 1000’s of popular keyword phrases<\/strong> in your industry, your products and your services. Business Opportunities<\/strong>.<\/p>\n\n\n\n\n\n

Provide your Customer Segment and your Favorite keywords<\/strong> and get 20,000+ words of custom persuasive content<\/strong><\/p>\n\n\n

Great Big Promise<\/strong>: Sales Letter, Product Description and Video Sales Letter<\/p>\n\n\n

Problem Agitate Solve<\/strong>: Sales Letter, Product Description and Video Sales Letter<\/p>\n\n\n

PLUS<\/strong> Social Media Posts, Ad Copy, Cold Traffic Headlines, Warm Traffic Headlines, Hot Traffic Headlines, Emails, Sales Bullets…<\/p>\n\n\n\n\n\n

Your Business Keyword Analysis + Your Business Copywriting + 10 Competitors Analysed<\/b><\/p>\n\n\n

See online traffic volumes, ranking keywords, paid keywords, indexed content, backlink sources, referring domains, ad copy samples…<\/p>\n\n\n

See the strategies<\/strong> used by your top 10 competitors.<\/p>\n\n\n

Calculate what it takes to overtake your competitors<\/b> online with ads, keywords and content.<\/p>\n\n\n\n\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","footnotes":""},"class_list":["post-506","page","type-page","status-publish","hentry"],"yoast_head":"\nCopywriting Townsville Framework - Townsville Website SEO<\/title>\n<meta name=\"description\" content=\"My 6 Step Strategy For Creating New Business Online! Copywriting Townsville Framework. 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